Who we are

Concept i is an award-winning international architecture and interior design studio with 30 years of established global excellence.

Since 1996, we have transformed strategic vision into built reality through high-performance mixed-use, retail, leisure, and entertainment destinations worldwide. With an international footprint and multidisciplinary expertise, we collaborate with visionary developers to deliver world-class environments shaped by commercial insight and design excellence.

Through experience-led thinking, advanced technologies, and refined material expression, we create vibrant environments designed to inspire connection, encourage engagement, and endure socially and commercially.

Our work has been recognized by leading international industry bodies including ICSC, IAAPA, and the International Property Awards.

Concept i team

Concept i — 30th anniversary logo

Projects

500+

Countries

20+

Years of Experience

30
Concept i team

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Concept i team

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Notable awards

RLI Retail & Leisure,
Future Project Award - RLI Global 2025

Citystars Parkt St, Cairo, Egypt

Best International Retail Development
– IPAX Global 2024/25

Citystars Parkt St, Cairo, Egypt

Asia Property Awards 2025

The Park by K11 Select, Ningbo, China

Visionary Concepts Award
– MECS+R 2024

Citystars Parkt St, Cairo, Egypt

Retail Architecture Gold Winner
– ArchFrame Awards 2023

Crystal Gallery, Jeddah, KSA

World’s 1st Transformers Restaurant 2023

The Ark, CauseBay, Hong Kong

Gold Award Winner
– APR Awards 2022

Chengdu Forte Island, China

Designer of the Year
– RLI Magazine 2021

Concept i

Best Leisure Architecture International
– IPAX Global 2020

Giants on the Quayside, Newcastle UK

Leaders

Geoffrey Morrison — Founder & CEO, Concept i

GEOFFREY MORRISON

Founder, CEO
Patchara Chumpeetong — Concept i

PATCHARA CHUMPEETONG

Executive Director
Alec Wong — Concept i

ALEC WONG

Managing Director
Francesc Domingo — Concept i

FRANCESC DOMINGO

Director
Natalie Chelliah — Concept i

NATALIE CHELLIAH

Director
Somrath Thavilap — Concept i

SOMRATH THAVILAP

Creative Director
Tee Tantiratpaisal — Concept i

TEE TANTIRATPAISAL

Associate Director
Nunthiya Sangsuriya — Concept i

NUNTHIYA SANGSURIYA

Team Leader
Punjaporn Kanchanda — Concept i

PUNJAPORN KANCHANDA

Team Leader

"Our practice was founded on a simple belief that every project begins with an idea. We continue to evolve with that same conviction, that the right idea, shaped through innovative and sustainable design, will leave a lasting impact."

Geoffrey Morrison — Founder & CEO, Concept i
GEOFFREY MORRISON, Founder & CEO
Citystars Park St. mixed-use development, Cairo

Design that inspires.
Places that perform.​​

From strategic vision to built reality, we transform ideas into high-performing destinations.

Let's Chat
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